India is a country of SME (small and medium enterprises) companies with huge growth potential and investment opportunities. According to BSE SME IPO index (which measures performance of SMEs listed via IPOs), there is a growing appetite for IPOs of SME companies due to reasonable valuations, strong returns and firm growth trajectories.
AARYANA Matasco offers perfect blend of IR/PR strategies and communication solutions to SME companies for creating awareness (in the target markets across India) and enhancing Investor participation in their IPOs.
WHAT WE DO
@PUBLIC RELATIONS: PR is a critical component to an effective marketing strategy and is a valuable business tool for SMEs and brands across various verticals. AARYANA through its integrated marketing communications approach supports clients successfully launch #IPOs and create pre-during and- listing buzz and also supports companies in maintaining effective investor engagement and consistency in communication post the IPO.
@INVESTOR RELATIONS: IR helps companies Listed on BSE SME & NSE Emerge protect and enhance enterprise value through financial storytelling and effective IR programming. We help clients in developing a compelling narrative that best resonates with the financial community and then building an investor communications program that effectively enhances positive perception and accomplishes clients financial PR objectives.
AARYANA supports clients in all facets of developing and implementing IPO roadshows (in key markets across India) investor/analyst/brokers events.
This includes advising on developing the agenda, counseling and support in creating presentations and other content, spoke person message coaching and organizing logistics such as venue selection and related itinerary.
We also help clients determine the most appropriate media strategy for the event and can work directly with media on the day of the event to ensure appropriate coverage.
AARYANA helps clients strengthen earnings materials, presentations, IR website, and digital media presence. Assist in earnings preparation and messaging, (press release, media interactions, Q&As)
@Digital PR:- Both digital marketing and online PR hold a wealth of opportunity, and the best marketing experts use PR as a tool to accomplish their digital marketing objectives. Whether you’re considering PR consulting, or a complete digital PR strategy, we help client understand how this will play a role in fulfilling your brand’s unique needs.
@IMC: – Our integrated approach to marketing and communications is what makes us unique in this business. We align IMC strategy that allow companies to link their brands to other people, places, events, brands, experiences, feelings, things and contribute to brand equity by establishing the brand in memory and crafting great image.
We are a Full service consultancy and have required capability to service all your needs through a single service window such as Content writing, making investor PPT, designing website, brochures, flyers , annual reports , corporate videos , help in advertising, TVC creative and outdoor publicity among others.
@EVENT MANAGEMENT: Through our event management services we curate an unforgettable experience which ranks high on aesthetic appeal.